My Thoughts on Being an Older Fashion Blogger

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

1970 sweater || jeans || sock boots, also love these || bag, thank you Anna for letting me borrow it! || similar sunglasses || similar beret

photos by the lovely Anna of A Lily Love Affair


bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

bella freud 1970 sweater my birthday, being an older fashion blogger, high low style, when to invest in clothes

Shop My Outfit:

Thoughts on Being an Older Fashion Blogger

Yesterday I celebrated a birthday! Would you believe that I am a 70’s baby? Late 70’s but definitely 70’s. And while I certainly do not feel old, this definitely makes me an “older” blogger. Being a little bit older initially gave me pause when starting my blog. But in the end, I knew it was something that I very much wanted to try and one of those things that I would regret if I didn’t share my passion. I’ve learned so much since starting out almost 4 (gasp!) years ago. I’ve made amazing friends, been afforded tremendous opportunities, and have learned what it means to work hard for something you believe in. 

When it comes to personal style, I know I find seeing what others are wearing inspiring and helpful. That’s why I started reading blogs in the first place before starting my own! As a style and budget-conscious busy working mom I’m always on the hunt for outfits that connect to someone like me. But this is often easier said than done. While I really appreciate and love the style of so many of my fellow bloggers, many of these beautiful women are at least a decade younger than me. Their style is always inspiring, however it can also be helpful to see looks by women closer to my age.

The Pros of Being an Older Fashion Blogger

Its somewhat unfortunate that the fashion blogging landscape is mostly dominated by younger women. After all, we all want to look our best and I believe that fashion is universal. A blogger in her 20’s, however stylish, should not inherently be more valuable than an older fashion blogger in her 30’s 0r 40’s. And I do believe that things are changing, As blog readers grown older, they want, they need, to relate to women in older age ranges. Additionally, older women often have a higher disposable income and are just as likely to be seeking advice on how to style this season’s fashion as their younger counter parts. 

What I initially believed to be a hindrance to becoming successful in blogging has actually become an asset. Being a little bit of an older fashion blogger means that I have much more confidence in my personal style. I’ve learned what works and what doesn’t for my body and my budget. I know when a trend is worth embracing and when its best to let it slide by (for example, stirrup pants. Its a don’t.). I’ve learned when its worth investing in fashion and when to stick to Target. I’ve leaned that its just as important to be comfortable as it is to look great. 

My hope is that my experience makes me an even more valuable resource for fashion and lifestyle. I’m certain that my blog will continue to evolve with time, just as my style is always evolving. I’ll likely be sharing a few more “real girl” looks with you guys. Because as much as I love playing dress up, frequently my #OOTD is a lot more casual and mom-friendly, and does not involve leather leggings or dresses! 

And I’d love to hear what you would like to see more of! More mom-friendly outfits, behind the scenes posts, beauty….Please let me know in the comments or shoot me an email at heidi@wishesandreality.com – it would mean the world to hear your thoughts!